Tagged as Data Driven Decision Making , Data Gathering
Every retailer and B2B business needs to plan how replicate GA Universal's "Page Value" metrics in GA4.
Latest Articles
Tagged as Best Practice , Business Transformation , Digital Strategy , Ecommerce
If your business is not ready for the eCommerce channel it will never fully leverage the opportunity that awaits.
There is a science to selecting the right eCommerce Platform and Agency - this article breaks it down for you
Leveraging Landing Page and Pull Marketing Strategies
Tagged as Data Driven Decision Making , Digital Strategy , Ecommerce
Vibe Coffee is listening and winning - a great example of this in action
Tagged as Business Transformation , Data Driven Decision Making , Digital Strategy
Listening to the data and the people on the coalface are the key sources to shape the future of any business
Tagged as Best Practice , Digital Strategy
Why is the RFP process important and how can it be used to ensure the right eCommerce technology is selected
Tagged as Data Driven Decision Making , Digital Strategy
Having access to first party data is a good thing but Big Data continues to have a negative connotation. Let’s look at why.
Tagged as Customer Experience Design , Data Driven Decision Making
This is essential for all Businesses who want to leverage the online channel to drive growth.